Business Leaders

Boraie Development: Creating Better City’s for all

When Omar Boraie left Egypt and came to New Brunswick in the 1960s, he had no idea that he would find his calling in real estate. Today, Boraie Development LLC deals in property management, real estate development as well as in sales and marketing. The company partners with architects, contractors, and financial institutions to finish its projects.

Boraie Development first set up a project in the area in 1985 at 120 Albany Street, the company’s current headquarters. Today, Omar Boraie is responsible for numerous commercial and residential premises in New Brunswick, something Omar admits he wasn’t sure would happen when he first started.

In 2005, Omar Boraie development partnered with Edgewood development in a bid to use formerly abandoned sites and turn them into prized housing units. They were involved in different projects targeting both the average income earners and the rich people of New Brunswick. The high-end project entails 120 apartments priced between $350,000 and $500,000 and vary from one to three bedrooms each with the majority of the units having two bedrooms.

New Brunswick is home to Rutgers University and is the headquarters of Middlesex County. However, in the last half century, it has faced some challenges that have hindered it from realizing its massive potential on However, with recent success in the city’s urban renewal initiatives and Rutgers University’s rise in athletic and academic standings nationwide, the city is headed for big things. Boraie is perfectly poised to take advantage of this and is currently working on its third commercial project. The company is targeting innovative technological firms that can benefit from Rutgers.

Omar Boraie Development has interests in Atlantic City as well and is currently working on an apartment complex designed to have 250 units in the city’s south inlet. The move has been hailed by Atlantic City Mayor Don Guardian as a step in the right direction for the city he leads. After the collapse of the steel industry, Universities in the area were the economic lifeline that transformed the city. In line with this, Omar Boraie and other real estate companies aim to create businesses targeting students and faculty.

Boraie LLC committed $25000 through former NBA star Shaquille O’Neal who is a partner in the firm to help in the reopening of the Boys and Girls Club of Atlantic City. This move reaffirms the company’s commitment to being part of the community it is helping build.

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