Hawkers started manufacturing sunglasses way before the entrance of Leopoldo Alejandro Betancourt Lopez to its management. However, they were only manufacturing two sunglasses’ designs. One was a costly design for the clients who wanted to look stylish and a cheap one for clients looking for less expensive eyewear.
The company was advertising its sunglasses using various marketing strategies. Besides, different athletes and celebrities wore their products to different events, thus marketing them. That caught the attention of their followers, enabling the company to sell more products. Eventually, all the marketing strategies they put in place paid off after several years. Within a short time, it ranked amongst the best sunglasses’ companies.
Leopoldo Alejandro Betancourt Lopez Joins the Company
Within several years of operation, Hawkers Company had gained popularity worldwide. That was the primary reason that made Leopoldo Alejandro Betancourt Lopez invest in the firm. Previously, he had worked in various fields, including banking, petroleum, energy, and the Internet industry. Therefore, Betancourt had the knowledge and experience required to take Hawkers to the next level.
When he joined the firm, his primary goal was to rescue the company from the financial challenges. However, after some time, he realized the firm also required better advertising techniques to boost its online sales.
Since Leopoldo Alejandro Betancourt Lopez joined the firm, it has recorded record-breaking profits over the years. The company currently sells most of its sunglasses through online platforms, which have earned millions of dollars within the last few years.
Leopoldo Alejandro Betancourt Lopez studied economics at Massachusetts University. After finishing his studies, he managed various firms before establishing his own. Presently, Alejandro enhances the firm’s performance through unmatched expertise gained in previous years. Besides, he facilitates the designing procedure of new high-quality sunglasses that give global clients a unique taste of products. Alejandro Betancourt Lopez’s: Twitter.